Recently, media outlets reported that Jia Yueting and his brother Jia Yuemin have been listed by the Second Intermediate People's Court of Tianjin as untrustworthy individuals, commonly referred to as "Old La" (Lao Lai) in Chinese. This move has sparked renewed interest in the ongoing legal and financial troubles surrounding the once-powerful LeTV empire.
According to the official website of the Supreme People's Court, on September 7, two companies under the LeTV group—LeTV Holdings (Beijing) Co., Ltd. and LeSport Mobile Intelligence Information Technology (Beijing) Co., Ltd.—were added to the list of defaulting entities. Both companies are led by Jia Yueting and Jia Yuemin, and the total amount of debt involved exceeds 100 million yuan.
Media sources have reached out to several PR representatives from LeTV Holdings and LeTV Mobile, but most have either left the company or declined to comment. One former PR manager from LeTV Holdings mentioned that she is now the last remaining member of the PR team, while others have moved on to other departments within the company. She stated that the situation is quite unstable and that communication has become difficult.
A different PR representative from a car-related division at LeTV said they were not fully aware of the internal restructuring. They only knew that the PR team had been reorganized due to limited manpower and special circumstances. It seems that the company is undergoing significant changes, both internally and externally.
Meanwhile, Sun Hongbin, who took over the leadership of LeTV, appears to be distancing himself from the previous management. The company is trying to rebrand itself and move forward, but the legacy of past mismanagement still lingers.
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