iPad overlord era is about to end in the flat market competition

Statistics agency Kantar Worldpanel recently conducted a survey. 10% of US consumers over the age of 16 have a tablet computer, and two-thirds of them are iPads. As a result, the impact of iPad is evident, but in fact, the situation has gradually changed.

In the past six months, iPad's sales share has shrunk to 50%. Moreover, the latest survey shows that 10% of respondents said they plan to buy Amazon's Kindle Fire next year.

According to research, the loyalty of Apple fans is still relatively high, 72% of iPhone users plan to buy an iPad, but for most ordinary users, it doesn't matter which brand they use.

In addition, the competition between smart phones and tablet computers is fierce, and most of the users are not too familiar with the tablet and mobile phones, and they are easily attracted by the sales promotion. According to the survey, 8% of users do not understand the performance of smartphones or tablet brands, and one-third of tablet users claim to know the tablet brand, but only 3% of users said that they are very familiar with it.

At present, iPad's dominance in the tablet PC market has begun to shake, and many people in the industry believe that Android and Windows 8 systems will also shine in the tablet area. The coming 2012 will probably become a contending year for the tablet market.