“2012 Traditional Lighting Transformation LED Strategy Seminar” Foshan Station Successfully Ended

On November 28th, 2012, sponsored by Gaogong LED, the “2012 Traditional Lighting Transformation LED Strategy Seminar” was successfully held at the Carrianna Hotel in Foshan. More than 150 people from the lighting industry attended the seminar.

Gao Gong LED CEO Dr. Zhang Xiaofei delivered a speech

Dr. Zhang Xiaofei, CEO of Gaogong LED, Xu Wenji, Director of Foshan Lighting LED Division, Wu Yulin, President of Foshan Lighting Association, Xu Liancheng, Deputy General Manager of Guangdong Zhaoxin, Zhou Shuiming, Director of Jiamei Times Marketing Center, Chen Qikai, General Manager of Smart Lighting, and Reed Detecting COO Li Sheng attending the conference and giving a wonderful speech on channels, brands, marketing and other topics.

meeting venue


Zhang Xiaofei first revealed that as of July this year, more than 80% of the traditional lighting enterprises in China began to involve LED lighting production. More than 95% of the traditional lighting and lighting stores in the city began to sell LED lighting products, and the transformation of LED has become a trend. In the next three years, some LED companies will catch up with traditional lighting companies and advance into the top ten. Enterprise positioning will be the key to the success of the transformation.





Roundtable Dialogue (from left: Zhou Shuiming, Chen Wenji, Wu Yulin, Xu Liancheng, Wang Mengyuan, Chen Qikai, Li Sheng)


   Then, in view of the lack of domestic brands, Zhou Shuiming proposed the seven-sword strategy of brand building; Chen Wenji elaborated on the difficulties and breakthroughs in the construction of LED lighting channels; Wu Yulin analyzed the transformation and innovation of LED from traditional lighting; Xu Liancheng tells the future In a few years, the game between traditional lighting and LED; Chen Qikai analyzed the difficulties and solutions of traditional lighting transformation LED. Li Sheng told the audience about the North American market sales strategy under the new situation in Europe and America.

At the end of the seminar, the speakers also participated in the round table hosted by Zhang Xiaofei, and had a heated discussion on topics such as high LED prices, vague corporate positioning, scarcity of strong brands, and e-commerce channel construction. During the period, the guests also actively interacted with the audience, giving lectures, confusing and answering questions to the audience.

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