Today (May 25th), the inaugural CES Asia Consumer Electronics Show opened in Shanghai. The theme of the exhibition is “Innovation, Connectivity and Internet of Thingsâ€. It is closely linked with the current big data, cloud computing and other content, leading the various princes competing to debut. Hisense Group, which is increasingly powerful in this field, is debuting a high-profile “U+X†to demonstrate its strong strength and smart layout in the field of smart home appliances.
In fact, the strength of the products demonstrated by Hisense Asia's CES is an implied impetus for China's manufacturing of Zhizhi and Internet+.
On May 19, the State Council issued the "Made in China 2025" and deployed a strategy to comprehensively promote the implementation of manufacturing power. China surpassed the United States in 2010 to become the world’s largest manufacturing country, but China’s manufacturing is large but not strong, and many are not sophisticated. This phenomenon is prominent in the field of household appliances. With the favorable “venture†of China’s manufacturing transition to China’s wisdom, home appliance companies should be more proactive and ready to go.
Hisense, which has always been a "technical enterprise," has given up its pursuit of innovation. The competition in the TV field with foreign companies such as Samsung and LG has never stopped. Taking the ULED smart TV that attracts attention at this exhibition as an example, in order to break through the technical barriers of OLEDs, Hisense takes another path and works hard from the backlight source, but has achieved unexpected results. It is believed that with the powerful advancement of the Chinese-made 2025 plan, more "Hisense" will promote the early realization of China's intellectual creation.
Hisense "U+X" defines the picture quality as "U" (ULED) and defines the software system as "X". The products displayed by Hisense Group are mainly based on the "U+X" strategy. That is, capturing the high-end crowd with the ultimate audiovisual experience of laser television (parametric picture articles), and attracting the increasingly large middle class with ULED world-class picture quality. In the next step, Hisense will also provide young geek users with more fun TV. Described as the words of Dai Huizhong, general manager of Hisense Electric, “Hisense plans to stick users with three product lines.â€
At the exhibition, the direction of these three product lines attracted the attention of investors and media people. Because the laser cinema is considered to be the future product of the movie theater. In the lecture hall of the lakeside university, Ma Yun also uses a laser television to assist the lectures. ULED is China's only high-end display technology that can compete with Korean giants. The upcoming "geek television" is obviously to strangle music and low-fidelity TVs advertised by LeTV.
It is noteworthy that Hisense smart TV products are equipped with VIDAA3 smart TV system. By the end of March, the cumulative activation of Hisense Smart TV reached 9.5 million units, and the number of daily active users reached 3.56 million. Soon, the number of Hisense smart TV users will cross the "ten million scale" scale, and by 2017 this figure will increase to more than 30 million.
With the powerful combination of "U+X", Hisense not only needs to stand at the forefront of the market in terms of the intelligent manufacturing of hardware, but also realize its new transformation and profit point by taking advantage of the powerful conditions of seizing the living room economy.
At the exhibition, the direction of these three product lines attracted the attention of investors and media people. Because the laser cinema is considered to be the future product of the movie theater. In the lecture hall of the lakeside university, Ma Yun also uses a laser television to assist the lectures. ULED is China's only high-end display technology that can compete with Korean giants. The upcoming "geek television" is obviously to strangle music and low-fidelity TVs advertised by LeTV.
It is noteworthy that Hisense smart TV products are equipped with VIDAA3 smart TV system. By the end of March, the cumulative activation of Hisense Smart TV reached 9.5 million units, and the number of daily active users reached 3.56 million. Soon, the number of Hisense smart TV users will cross the "ten million scale" scale, and by 2017 this figure will increase to more than 30 million.
With the powerful combination of "U+X", Hisense not only needs to stand at the forefront of the market in terms of the intelligent manufacturing of hardware, but also realize its new transformation and profit point by taking advantage of the powerful conditions of seizing the living room economy.
In fact, the strength of the products demonstrated by Hisense Asia's CES is an implied impetus for China's manufacturing of Zhizhi and Internet+.
On May 19, the State Council issued the "Made in China 2025" and deployed a strategy to comprehensively promote the implementation of manufacturing power. China surpassed the United States in 2010 to become the world’s largest manufacturing country, but China’s manufacturing is large but not strong, and many are not sophisticated. This phenomenon is prominent in the field of household appliances. With the favorable “venture†of China’s manufacturing transition to China’s wisdom, home appliance companies should be more proactive and ready to go.
Hisense, which has always been a "technical enterprise," has given up its pursuit of innovation. The competition in the TV field with foreign companies such as Samsung and LG has never stopped. Taking the ULED smart TV that attracts attention at this exhibition as an example, in order to break through the technical barriers of OLEDs, Hisense takes another path and works hard from the backlight source, but has achieved unexpected results. It is believed that with the powerful advancement of the Chinese-made 2025 plan, more "Hisense" will promote the early realization of China's intellectual creation.
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