Write 8 notes for e-mail promotion

1. Choose a good theme. Do not use easily misunderstood or mysterious topics. Do not use greeting terms such as "Hi! Hello!" Effective topics should include interests and content that is directly related to your marketing. For example: "Buy video tape saves 60%".
2. Has a strong appeal. The first few sentences are the key part of your email, and it should contain the content that attracts the most readers. This content is the central idea of ​​e-mail. It should be clear and concise. Be sure that its focus is what the customer will get, not what you can offer.

3. Tell them what to do. Your e-mail should have two or three paragraphs. There can be no more. Do not exceed 250 words in total length. The content of the e-mail should support your interest attraction and call for action. Tell the viewer what you need to do to get what they need, and have a hyperlink like "click here to register".
4. Use clear, straightforward language. Good email uses positive tone and short, concise sentences. This is very important because more than half of the recipients only read the first few sentences of the e-mail before deciding whether to read it again.
5. Focus should be concentrated. Your email should have one and only one theme. Do not promote multiple products at the same time. This may cause recipients to confuse or dilute your subject, e-mail promotion.

6. Do not lose your chance because of too little information. Some marketing emails are flawed because they don't have all the information they need. Make sure the email contains necessary data such as price and delivery date. Don't expect customers to visit your site and get the information needed to evaluate your marketing email.
7. Use PS (PS). Although the postscript is not an order, it has a strong appeal. Usually, when the recipient reads an email, it reads the topic first, then scans the main words and goes directly to the postscript. In the postscript reiterate your offer and benefit to the customer. In the postscript, give the recipient a way to unsubscribe from the mailing list, usually by adding a link at the bottom of the email.

8. Readability. If your e-mail is too dense, even if you write it well, it will not result in sales. Keep a section of three or four lines. There are two blank lines between segments. Use arrows or asterisks to emphasize key points. Do not use all capitals or more exclamation points. In order to ensure that the email is displayed correctly, the text is 68 characters or less in width. Should avoid hitting or splitting two or more URLs in the middle of the URL--this may lead to technical problems and email promotion.