As a seasoned bridesmaid, Jen Glantz has attended countless weddings, each one unique in its own way. However, one particular couple recently caught her attention—spending an impressive $25,000 on photography and videography alone, which is no small amount considering the average U.S. wedding costs around $30,000.
Glantz noted that today’s couples are obsessed with capturing every single moment, from the smallest details to the most emotional expressions. To achieve this, they’re investing in cutting-edge technology, including drones, 360-degree VR cameras, and even GoPros. The goal is simple: to preserve memories in the most immersive and detailed way possible.
This trend is just the tip of the iceberg. High-tech elements like drone photography, Snapchat geofilters, and projection technology are becoming standard in modern weddings. As we head into next year's wedding season, we can expect even more innovation and higher costs.
With the rise in demand for tech-driven services, couples are now spending more on photography and video than on their wedding dresses. According to The Knot, a leading wedding planning company, technology has become a major trend. Couples are using projection tech to transform not only the ambiance but even the look of their wedding cake.
“We see cakes all the time, but now couples want to project images and videos onto them,†says a representative from The Knot. “It adds a whole new dimension to the experience.â€
Of course, there are limitations. Drone use, for instance, is often restricted by local laws. Glantz recalls a wedding in Washington, D.C., where a drone couldn’t capture the full panorama due to airspace regulations.
Social media integration is also on the rise. Custom Snapchat geofilters are now a popular choice, allowing couples to create unique digital experiences. Some even go as far as matching the filters with specific objects, like the wedding cake itself.
Even traditional wedding photos are getting a high-tech twist. Holograms, GIFs, and AR (augmented reality) photos are making waves. David Trottier from an interactive entertainment group says many couples are choosing open-air photo booths, animated GIFs, and slow-motion videos.
“We're focusing on 360-degree photos right now,†Trottier explains. “Live photos and AR overlays are also gaining traction.†At weddings, couples can pre-record videos that are then overlaid onto physical photos using AR technology.
VR and AR are among the most popular elements today, and their popularity is only growing. Cooper, another industry expert, predicts that in the future, you might even see a robotic bartender at a wedding—though it won’t be your typical robot. It’ll be a smart, interactive device that can mix cocktails and engage guests in conversation.
From drones to holograms, the wedding industry is embracing the future. And as technology continues to evolve, so will the ways couples celebrate their love. This article was originally written by VR Net. Please credit VR Net and provide a backlink.
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