The reshuffle of domestic new energy vehicles will soon break through the 700,000 mark

The development of new energy vehicles is like a tiger, and the attack is fierce and fast. This year, the new energy vehicle market will likely break through the 700,000 mark. It is reported that in the first 10 months of this year, the production and sales of new energy vehicles in China have reached 517,000 respectively. 490,000 vehicles, an increase of 45.7% and 45.4% respectively. In this way, the domestic new energy vehicle structure will undergo a new round of reshuffle.

The policy encouragement and support has promoted the rapid development of the new energy automobile industry. Since the beginning of this year, a series of policies such as the “Notice on Adjusting the Financial Subsidy Policy for the Promotion and Application of New Energy Vehicles” and the “Parallel Management Measures for the Average Fuel Consumption of Passenger Vehicle Enterprises and New Energy Vehicles” have been successively launched. The government supports the development of new energy automobile industry. The attitude is increasingly clear.

This directly raises the enthusiasm of car companies for the layout of new energy vehicles. This year, between the car companies and car companies, car companies and power battery companies began to carry out in-depth strategic cooperation, the field of cooperation also expanded from the entire vehicle to the upstream and downstream industry chain. Some analysts believe that in the future, as the joint venture car enterprises accelerate the deployment of new energy, the advantages of independent brands in this field will be affected, and the pattern of the domestic new energy vehicle market is likely to change.

The reshuffle of domestic new energy vehicles will soon break through the 700,000 mark

Re-impact 700,000 targets

At the beginning of 2016, the China Automobile Association predicted that the sales volume of domestic new energy vehicles would reach 700,000 units in the same year. However, due to the incident of fraudulent compensation, the final sales volume was only about 500,000 units.

This year, the China Automobile Association's forecast for new energy vehicle sales for the year is still 700,000 units. According to the latest statistics, in the first 10 months, the sales of domestic new energy vehicles have been completed at 490,000 units, which means that the monthly sales of new energy vehicles must be more than 100,000 units in the remaining two months, and it is possible to achieve the target.

"The sales of new energy vehicles hit 700,000 vehicles this year is not difficult, but there is still a certain possibility." Ye Shengji told reporters that sales of new energy vehicles will tend to increase at the end of the year, such as sales of new energy vehicles in December last year. It broke through 100,000 vehicles.

In fact, this year, a number of policies related to new energy vehicles have also promoted the rapid development of the industry. In particular, in September this year, the "Parallel Management Measures for Average Fuel Consumption and New Energy Vehicle Points for Passenger Vehicle Enterprises" officially landed, making the industry very optimistic about the development of the new energy vehicle market in the next few years.

In addition, a series of policies, such as strict control of the new capacity expansion of traditional fuel vehicles, plans to set a timetable for the withdrawal of traditional fuel vehicles, and the establishment of new energy joint ventures for foreign car companies, have all made car companies’ attitudes toward the new energy vehicle market. The previous wait and see turned to speed up the layout.

Market pattern will change

The comprehensive efforts of car companies in the field of new energy vehicles have brought signs of changes in the original market structure. BYD, which had previously been riding the dust in the new energy vehicle market, has not had a good time this year. The rapid advancement of BAIC, SAIC, Geely and other car companies in the new energy vehicle business has allowed BYD to withstand unprecedented market pressure.

Data show that from January to September this year, BYD's new energy vehicles sold more than 70,000 units, still maintaining the leading position in the market, but its leading edge is shrinking.

Taking Beiqi New Energy as an example, its cumulative sales in the first nine months was 37,900, and the sales gap with BYD was around 32,000. In the same period last year, the sales gap between BAIC and BYD in new energy vehicles was still around 38,000.

"Although China's new energy auto industry is still in the early stage of development, as the industry develops faster, the market structure will change accordingly." Ye Shengji told reporters.

This year, the layout of various auto companies in the field of new energy vehicles has stopped staying at the launch of more new products and began to be laid out in the industry. For example, in the Ningde era of power battery companies, this year, the company has successively reached an equity transfer agreement with SAIC, Dongfeng Group and Changan Automobile. After the three car companies have joined the shares, they will have closer long-term strategic cooperation with the Ningde era.

Not only that, in September this year, Great Wall Motor made an in-depth layout of the rare element industry upstream of the new energy automobile industry by acquiring no more than 3.5% of the shares of Australia's Pilbara Minerals.

Liu Ming, director of the Automotive Market Information Division of the Information Resource Development Department of the National Information Center, told reporters that under the pressure of the policy, major auto companies have begun to exert new energy, and the leading advantage of the fast-growing new energy auto companies It will gradually shrink, especially after multinational companies speed up the introduction of electric vehicle products, their own auto companies will be affected.

In fact, many multinational auto companies have set up new energy auto joint ventures in China this year, such as Volkswagen Hand Jianghuai, Ford and Zotye signed cooperation agreements. In addition, joint ventures such as BMW Brilliance and Beijing Benz have also increased their investment in the field of power batteries. The contest between joint ventures and autonomous vehicle companies in the field of new energy vehicles is about to begin.

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