2016CES kicked off in Las Vegas, USA from January 7th to January 10th. According to the reporters in front, Skyworth Group will present 4K OLED and smart home series products at the South Hall of Hall 1 to demonstrate Skyworth’s diversified, international, and intelligent brand image.
As the world's largest consumer technology product trade fair, since its inception in 1967, the annual CES show will gather the best traditional consumer electronics manufacturers and cutting-edge top-level science and technology, and can be considered as a global scientific and consumer electronics wind vane.
Skyworth is China's first national brand to mass-produce 4K OLED TVs, attracting attention from CES and global customers. It will carry 4K OLED TVs equipped with Dolby Vision technology, OLED TVs that will be the world’s latest technologies, and Skyworth’s smart home projects. CES show goes to the world.
OLED becomes an absolute protagonist
OLEDs are self-emission source display technologies based on organic thin films and have numerous advantages such as ultra-thin, ultra-wide viewing angle, flexible and curlable, high color gamut, and fast response. At present, 4K OLED organic television technology has matured. Skyworth Group was the first to independently develop R&D in the OLED field. At this CES exhibition, Skyworth displayed the OLED-S9300 series in the most prominent position.
Through continuous technical innovation and strong foundation in the integration of industrial chain resources, Skyworth 4k OLED organic TV S9300 was launched in August 2015. It is the world's first mass-produced 4K OLED TV product and was awarded with China-made large aircraft C919 in November. 2015 China Industrial Fair Gold Award for Industrial Design. Its screen response time is less than 0.001ms, more than 8000 times faster than LCD TV. When watching high-speed motion pictures, it still maintains fluency and clarity, completely solves the problem of smearing and afterimages, and enables the user's visual experience to be fully enhanced. In terms of overall industrial design, the S9300 is a worthy collection of home craftsmanship. The ultra-thin body of 5.27mm, together with the decorative strips of crystal acrylic, makes the whole body more light and smart. It is also equipped with a JBL full-range sound combination tailored by JBL, the world's top sound craftsman, with four full-range speakers and two high-frequency speakers, enabling consumers to enjoy cinema-quality entertainment even at home.
Its excellent picture quality and excellent quality have attracted the attention of all walks of life. During this year's “11†Golden Week, Skyworth OLED-S9300 organic TV made domestic consumers flock and achieved excellent sales performance. Domestically-produced TV companies have not dared to face the difficult situation in which the joint ventures are confronted in the high-end market. They have truly affixed a proud label to “Made in Chinaâ€.
OLED+HDR: Skyworth leads the industry in a new direction
As the chairman unit of the China OLED industry development alliance, Skyworth spared no efforts in promoting OLED technology and products. In late December 2015, it organized the “China OLED Future Product Summit Forumâ€, “Father of OLED†Prof. Deng Qingyun and domestic OLED experts and government. Both business representatives and representatives are on the court.
Liu Weizhi, president of Skyworth's color TV business division, stated that OLED is a technology that is full of imagination and Skyworth will unswervingly carry out OLED promotion. He also stated that HDR (High Dynamic Range), another important technology in the display industry, will also become a new display standard. Skyworth has already made early deployments on OLED and HDR, and has received good feedback in the market.
OLED organic TV features such as high brightness, high color gamut, and infinite partitioning, create natural advantages for the display of HDR images, and full-size application features of OLEDs, as well as the whole chain ecology of HDR from content to transmission, from decoding to display, Both have the advantages of full-industry chain, and the combination of the two will certainly represent the new future of the industry.
During the CES exhibition, Skyworth exhibited the 65G8210. This product is equipped with today's most concerned display technology - HDR, that is, high dynamic range images, can provide more dynamic range and image details, and can better reflect the real environment. The visual effect; In addition, its backlight consists of 108 LED lights, which can be adjusted according to the brightness of the picture.
GLED Air Series Shows China "Color" to the World
28 Skyworth GLED Air series televisions form a square array to demonstrate to CES and global customers the application level of 4K ultra high definition television technology in China's color TV industry. In September last year, Skyworth G9200, G7200, and E8900 series products also received the "Color Performance Excellence Award" issued by China's 4K testing and certification organization. The debut of the product gave the CES show a colorful glow.
From the beginning of 2015, GLED Air series products have always been Skyworth’s flagship image products. It adopts LGD's original 4-color 4K Air screen, and adds white pixels, which greatly enhance the brightness and contrast of the screen; the backlight source uses higher quality lamp beads. Material, color saturation greatly improved, the screen performance is more beautiful; cadmium-free color gamut technology makes the picture color saturation and gamut breadth greatly improved, and more healthy and environmentally friendly; embedded D-BEF brightness enhancement film, so that scattered The light is concentrated, which plays a role in concentrating light. The utilization of light is improved, so that the brightness is increased, and the details in the dark areas are made clearer, making it a TV with a very excellent overall picture quality. GLED Air's "excellent" also makes Skyworth 4K TV more outstanding performance in the market competition.
Thanks to continuous focus on large-size and ultra-high-definition electronic products, as of September 30, 2015 for a consecutive 12 months, Skyworth has domestic and foreign brands of 4K ultra-high definition LCD TVs, LCD TVs and all TVs in the Chinese market. The cumulative sales of the aircraft ranked first in the Chinese mainland market.
Also exhibited 89-inch 8K TV, this TV's screen is provided by LGD, resolution up to 7680x4320, is 16 times the full HD, and with 4K to 8K function. V6, E6000, E700A and other ultra-high-definition products are designed in a simple, elegant and stylish manner, which enables live media reporters and exhibitors to admire them.
Skyworth Smart Home Debuts at CES
The Skyworth Smart Home Experience Pavilion was first exhibited at CES. The experience hall showcased Skyworth's own research and development of intelligent multi-products such as refrigerators, washing machines, air conditioners, and lighting fixtures.
Smart Home is the dream of Skyworth. In March of last year, Skyworth announced the strategic landing of the smart home, through the unified Skyworth Group's all industrial companies and third-party hardware vendors and developers, using standardized and standardized hardware and software communication protocols designed to enable users The smart hardware devices in the home living environment are interconnected with smart TVs as the center, creating an intelligent living environment focused on perception and experience, and finally establishing an open benign smart home ecosystem.
Up till now, the Skyworth Smart Home Platform has joined 9 partners other than the Skyworth Group's all smart industries, supporting six major areas and hundreds of smart devices. Then there will be more partners to join together to build a smart family experience with a perfect experience.
Compared with last year, Skyworth’s exhibit space has doubled from last year. This is consistent with the accelerating pace of Skyworth's internationalization strategy. Following the acquisition of Germany's high-end TV brand Metz in June 2015, which made a sensational debut in the IFA exhibition in September 2015, Skyworth acquired the Toshiba Indonesia TJP plant in December 2015 and established a Southeast Asian production base and supply chain center. The CES show Skyworth once again took OLED dominance, highlighting its brand internationalization strategy and its ambition to become a leader in the color TV industry.